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February 19, 2021

4 design lessons from the disastrous vaccine rollout

The vaccine rollout has frustrated people across the country. But it didn’t have to be that way.

When Lisa deBettencourt helped her 75-year-old father register on New Hampshire’s COVID-19 vaccine website, the digital health design expert had low expectations. But even she was alarmed when, after informing the system her father was over 65 years old, it asked if he was currently pregnant. With no alternative, she carefully completed the rest of the process, or so she thought. She had no way of knowing that more frustrations were ahead.

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